Entering the 2023 wedding season, brides are feeling bold, renewed, and ready to experiment with vibrant themes. Pantone recently named Viva Magenta as its Color of the Year, and while many 2022 weddings featured soft pinks and neutral tones with splashes of color, we expect a rise in bright, expressive palettes this year. A standout mountain wedding venue, North Carolina couples are drawn to, I’m especially excited to see how this energetic hue makes its way into real weddings. Whether brides use Viva Magenta to complement the sweeping views offered by one of the most scenic North Carolina mountain wedding venues or bring it indoors to highlight our estate's elegance, this color will shine. At our NC mountain wedding venue, set in the heart of the High Country, and as a beloved Blue Ridge wedding venue, the boldness of Viva Magenta feels right at home.
Viva Magenta is a bright, bold shade Pantone labeled as "brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative." If words like "joyous" and "celebration" do not describe a color perfect for a wedding pallet, then nothing will. As enthusiastic as the color is, couples can still beautifully incorporate it for their 2023 wedding.
Feeling bold this year? Here is how you can use Viva Magenta in every season for your big day as the star of the show or a simple accent on a color pallet.
Winter Elegance
Winter weddings elude elegance with their rich emerald tones and cozy atmosphere. A stunning strategy to incorporate Viva Magenta in a winter wedding is to swap your deep, wine-colored red with a pop of color. Try pairing the color with a deep emerald or mustard to compliment the seasonal atmosphere and give depth to your photos and scenery. Whether marrying indoors or at our peak mountain overlook, the pop of Viva Magenta, paired with the richness of a winter wedding, makes for a stunning color pallet.
Spring Joy
Spring represents renewal and growth. How better to integrate these themes with your wedding than with the joyful, celebratory color Viva Magenta? Like the years past, classic baby pink and green are here to stay in the wedding industry. So if you are a spring bride looking for both diversity and a classic theme, try a color pallet of a range of pinks complimented with green and the pop of Viva Magenta. Centerpieces, wedding bouquets, and ceremony arches seamlessly portray all the colors for your perfect day.
The joy of spring and new life in the season is an ideal time for an outdoor wedding where green and blues burst forth from the environment. Using your venue to organically incorporate the complimentary colors to Viva Magenta is a perfect, budget-friendly strategy for the 2023 bride. At Twickenham, our mountain overlooks and reception hall offer natural and neutral beauty to compliment the bold color for our 2023 brides.
Bright Summer
The brightness of summer and the enthusiasm of Viva Magenta are a match made in bridal heaven. Here is when a trend-color-loving bride can and should go all-out on the color of the year. Whether through the bridesmaid dresses, florals, or decor, Viva Magenta is the perfect color for a summer wedding, despite the venue or weather. Peonies, tulips, or roses are perfect flowers for using the bright color this summer. Try complimenting Viva Magenta with navy suits or a lighter-colored magenta for your summer wedding.
Romantic Fall
Last year, rust and terracotta colors were thriving in fall weddings. In 2023, try subtly bringing the celebratory spirit of Viva Magenta into your big day by using it as an accent in the scope of magenta colors, deep wine reds, browns, and mustard yellows. These pallets will seamlessly compliment the color and feature its unique theme while incorporating cool-toned transitional colors into your pallet. Fall is debatably the most romantic wedding season. How better to bring joy and optimism into a landmark in your relationship than by incorporating magenta?
Despite the bold, distinct shade, Viva Magenta is here for the 2023 season. At Twickenham, the color seamlessly blends with our mountain views, historic venue, and celebration locations in Western NC. I cannot wait to partner with my 2023 brides and bring the joy and celebration of Viva Magenta into their most special day.